The Corona pandemic is leaving the world in deep crisis. Every industry is impacted- most importantly manufacturing, auto, retail, travel & tourism, real estate & more. The layoffs, salary cuts and increase in work hours is almost everywhere. Film industry is no exception to it. With no film shootings and new movie releases, the daily workers are heavily impacted and it is not quite possible to estimate overall loss at this point of time. However, trade analysts are estimating a loss of Rs 400 Cr for Tollywood.

Since film industry runs on a rotational model, some hundreds of crores must have been blocked due to this stalemate situation. Daily wage workers who are dependent on functioning of cinema halls and shootings are in a trouble phase and they are not earning any wages for this period.

Some 10-15 movies which are ready for theatrical release are halted. Also, many projects which are in shooting stage have been put on hold. Producers, Distributors and other stakeholders are worried about growing debts and interest.

Four Telugu films were ready for release before the lockdown: V, Uppena, Aranya & Nishabdham. With further delay in release, it is now a mounting pressure on these producers. An OTT release seems to be an appropriate path, but it may not bring in big returns as expected.

Theater rents, electricity bills, salaries to workers have become an additional burden to cinema hall owners, without any revenue. Even if the lockdown restrictions are lifted after 17 May, the shootings and cinema halls is unlikely to resume immediately. So, it remains to he seen how Tollywood is going to handle this big loss.

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