Dasari Narayana Rao, one of the eminent film personalities is regarded as a fatheryly figure of Tollywood today. He is a troubleshooter, inspirer and peacemaker!
But now, he seems to have been impressed and inspired by the latest RGV formula in distributing his upcoming film venture. Dasari is planning to follow the Auction distribution model of RGV's Anukshanam for his upcoming film Erra Bus starring Manchu Vishnu and Catherine Tresa is lead roles. To make things more interesting, both these films feature Manchu Vishnu in the lead role!
The business model of Anukshanam is done on lines of auction deviating from the traditional distribution model. This idea was designed by RGV by keeping in mind about the positive results it would deliver.
Anukshanam is all set to hit the theatres on 13th of this month while Erra Bus is getting ready for release on November 14. Let us watch how these two films would do with respect to business!