NTR's upcoming film, tentatively titled NTR 30, has been the subject of much anticipation and speculation. The project was announced several months ago, but has yet to begin filming. The delay is due to the large scale of the project and the time required for pre-production. The film is set to begin filming in the second week of February.

The launch event is expected to be a grand affair with the entire RRR team in attendance, as well as director SS Rajamouli and actor Ram Charan. It is rumored that Megastar Chiranjeevi has also been invited to attend the launch event as the chief guest.

If this is true, it would put to rest recent reports of tension between Chiranjeevi and Director Koratala Siva following the release of their film Acharya.

NTR 30 is a pan-India project with Anirudh as the music director. The film is produced by Sudhakar Mikkilineni under the Yuvasudha Arts banner and presented by Nandamuri Kalyanram under the NTR Arts banner.