Dhanush is one of the star heroes in the Kollywood film industry who enjoys a big craze in the South. Because of doing a couple of biggies in Hindi, Dhanush enjoys a craze in Bollywood as well. The film skipped the theatrical release for a direct digital release on Netflix. We hear that the streaming platform paid a big amount to the makers for the streaming rights.
The film is not releasing in theatres and the producers would certainly lose some theatrical business. But, Netflix is paying Rs. 60 Cr to the makers of Jagame Thandhiram. Dhanush's films also do a business around 70 Cr when they release in theatres. Netflix has paid an amount that is satisfactory to the producers.
We hear that Jagame Thandhiram is the highest-paid Tamil film on Netflix. On the other hand, the film is releasing in 17 languages, including Telugu. Jagame Tantram is the title for the Telugu version.