To those of you who live abroad, you would have that strong attachment towards your motherland and there would be instances when you miss your country. This happens a lot among the NRI folks and they make up for the missing by watching movies which come with the required nativity. And when films come up with patriotism, it strikes an instant chord.

The upcoming release ‘Naa Peru Surya’ featuring stylish star Allu Arjun has come up with a new initiative. It is called the ‘Hug India’ campaign and this has come from the producer Lagadapati Sridhar. He released a video which has got the lead cast proclaiming ‘Naa Illu India’ which also happens to be the tagline for the movie.

Buzz is that the film’s target is NRI audience as they know how many Indians abroad love their country and always profess it when the opportunity comes. The ‘Hug India’ campaign has already connected with the Telugus abroad and many are forwarding in social media and Facebook. This can go higher once the film releases.