There are no two words when we say that the hero is the backbone for a movie to perform at the box office and his job doesn’t end with doing the talkie part and dubbing part. Promotions are a very important aspect and in fact if the hero is not present or doesn’t show interest to push his film, it brings down the chances of success to ten percent.

It is here that ‘King’ Akkineni Nagarjuna has proved to be a role model. Whenever he has taken up a movie, irrespective of whether it is going to perform at the box office or not, he has put a sincere effort in promoting it. Even after the release when the reports are negative, Nag has never hesitated to speak about the film to the maximum.

This is something few heroes should learn. There have been instances wherein few heroes discover the film is not going to work and immediately they take a backstep. This becomes a big blow to the producers who put so much money and also demotivating to the team which works hard no matter what. Let us wish the heroes take two leaves from Nag and be professional.