Though there is a distinct line between Bollywood and the south cinema especially Tollywood, there are also many instances where Bollywood is taken as inspiration for many things. Now, the mega fort seems to have taken something from Bollywood and implementing here.
If you notice the last few movies of the mega heroes such as Sarrainodu, Dhruva, Khaidi No 150, Winner they didn’t have any audio release function but they had a grand pre release function post releasing the songs one by one. This move worked well for publicity.
Now, there are reports that even power star Pawan Kalyan is planning the same for his movie Katamarayudu. Many feel it won’t be long before the other stars also follow the mega route and maybe one day the culture of audio release functions may become extinct.
