The day you are able to attain a following where a mere mention of your name by another hero gets that person a success, you can consider yourself a demigod. Tollywood has got one such person in the form of power star Pawan Kalyan. Many in film fraternity have cashed in on his following.
Similarly, there is one such person in Bollywood as well. He is none other than mighty heart Salman Khan. The Salman factor plays a crucial role in the cine circuit and even brand endorsement field. However, recently two films decided to ignore him and paid the price dearly.
They are Azhar and Sarbjit which were based on real life people. Both these stories had a strong link with Salman but the makers chose to keep his chapter away. The cine analysts are saying things would have been very different if Salman factor was included in it. Incidentally, both movies bombed at the box office.