There was a time when you had to run around different production houses with a file in hand showcasing your credentials. But today the total scene has changed and it is all about technology and how you make use of it. The internet revolution and social media is the key.
Taking that as the cue, few individuals have become celebrities in Tollywood. One such person is Mahesh Kathi. He chose Facebook as the platform and showcased his talent. Within no time, he became a well known film critic and eventually a film director.
Many have now taken the same path and now one more name adds to the list. This is Ravikanth, the director of the upcoming movie Kshanam. It is heard that Ravikanth became friends with hero Adivi Sesh through Facebook and their journey landed him with the chance of directing Kshanam. That’s the power of Facebook.