You may have been idolizing S P Balasubramanyam, Suseela, Janaki and want to become legends like them but here is a harsh dose of reality. You could have that sort of talent but you may never reach that league because the singing industry has not only become competitive but extremely economical.
Singers are available at beck and call so you cannot afford to lose opportunities. Hence, the current day singers are following a formula. They sing in one or two movies, get the tag of Tollywood singer and start eyeing for TV space. Both males and females are grooming themselves to look attractive.
After that, they put their efforts to appear in TV programs. Because once that happens they get calls from foreign countries for stage shows and performances. It is here they make the real good money. That way, the TV platform is more for brand and appearing in the small screen gives them strong visibility quotient. That’s the story!
