Film Industry is one industry where success is never guaranteed. It’s a gamble game and fortunes fluctuate every Friday and finally, it’s the producer who bears all the risk. Hence many producers play it safe and spend according to the planned budget.
Movie promotion has always been the important aspect of cinema. There were days when publicity was done in a Rickshaw, later on Radio and Television have become the prime media of promotion. With changing times, the medium of promotions has been expanded and Social Media is one major area of promoting today.
Usually, producers invest not less than Rs. 50 lakhs for a film’s promotion (varies with the budget of the film) but guess how much is Bellamkonda Suresh spending for his son Sreenivas' debut film Alludu Seenu? According to inside sources, it’s around a whopping Rs.5 crores in all existing media (A low-budget movie can be made within this amount!)
It’s heard that the movie’s budget has already crossed over Rs. 30 crores apart from the promotions. But the producer is not worried about the budget as he feels his son’s launch pad should be extremely rich and on high quality standards. The movie already received the much needed hype as it’s been directed by the sensational director VV Vinayak and the lucky mascot Samantha casted opposite to him. Special song by Tamannah added the extra glamor to the movie.
Already, the audio has become popular and the film’s teasers have been impressive. So far, many industry biggies praised the young debutant for his performance and dancing skills and opined that he’s the next big hero in making.
Let’s hope Bellamkonda's efforts turn fruitful.
ALSO READ: Hats Off To Samantha: VV Vinayak