Ajay (Manoj Manchu) and his parents are alienated from a big family of factionists in Rayalaseema which is led by Mahendra Naidu (Ahuti Prasad). Seshadri Naidu (Jaya Prakash Reddy) is his rival. Both the families keep fighting quite frequently too. In an incident the kids fall in trap of Seshadri Naidu and Ajay will be the culprit for this incident. So he will be forced to leave the home. Then Ajay decides to unite both families. The rest of the story is how Ajay accomplishes this task.
The film opened well with positive mouth talk. The movie ended as the biggest commercial hit in the year 2010. The movie was made with a budget of Rupees 7 crores and it collected 14 crores at box office including satellite rights.